Climate change is obviously a hot topic, and it’s already affecting every region on Earth, with most scientists agreed that human activity is its single biggest cause. So, of course, lowering carbon emissions needs to be a top priority for all businesses. But despite a flurry of pledges on the climate, global emissions have continued […]

What is customer retention? Put simply, customer retention is the business of creating customer loyalty so that people make repeat purchases with you, and it says a lot about how satisfied they are with what you offer. For established brands in particular, keeping hold of loyal customers may almost be more important than attracting new […]